YouTube today announced two feature apprises to make it
easier for people to find the content they are looking for on the platform.
This includes visual search functions and easier search for foreign language
videos with subtitles in the user's local language.
On the desktop, YouTube users can hover over the video thumbnail
and watch the short clip play. This feature will now be trundled out to mobile
devices with the added ability to explore chapters in a film. From the search
page, users can jump directly to the chapter that interests them the most.
“Suppose you're looking for a good sourdough recipe and want
to work on your kneading technique. With these new search outcomes, you can see
all the steps in the video, from serving a snack to removing the bread from the
oven, and jump straight to the kneading chapter, "Pablo Paniagua, director
of product management, wrote in an interview. blog entry.
Another product update recommends users to videos in other
languages if the video has subtitles in their language. So, to expand on
YouTube's sourdough example, if you speak Icelandic and can't find a good
sourdough tutorial in your language, YouTube might recommend an English
tutorial with Icelandic subtitles. For starters, YouTube will supplement its
search results with videos in English but plans to expand it to other languages.
In India and Indonesia, YouTube is also testing the ability
to add links to other Google search sites in search results.
“Not all search queries may contain enough relevant or
high-quality video content to fully satisfy what you are looking for,” explained
Paniagua.
Google Search already had a feature that allowed users to
skip selected moments in a video. Back at the end of last time, Google
(YouTube's parent company) experimented with a mobile search feature that would
recommend short videos from TikTok and Instagram. But the video will open on a
search engine to keep users on Google and not on the TikTok or Instagram apps.
These updates to YouTube's search feature come amid an
ongoing debate over the platform's search algorithm. Mozilla published research
last month showing YouTube's algorithm continues to push content from the
"background feed."
Mozilla collected data from collective sources of
contributors who used the RegretsReporter browser extension, which asks users
to self-report YouTube videos they wish not to see. Mozilla found that YouTube
regretted 60% more in countries where English is not the main language.
However, a YouTube spokesman said features that could mitigate this, such as
recommending foreign videos with local language subtitles, were not developed
in response to the Mozilla report.
“Our teams have been working on these features for several
months with the goal of helping users find what they are looking for, from
practical to do-it-yourself,” a YouTube spokesman said.
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